Social media for trades · Huddersfield

Stop leaving your best work in your camera roll.

Before photos, progress shots and finished jobs are already sitting on your phone. You do the work. I'll make sure people see it.

Get your socials workingGet your socials working See client pagesSee client pages

Instagram Facebook Google Business

Plastered Victorian staircase by MPC Plastering

Underfloor heating installation by RBC Electrical

Finished bathroom ceiling by MPC Plastering

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989MPC followers

5.9kprofile views in 30 days

Client pages

3 businesses. 3 social media makeovers.

One page built from nothing, one given a fresh look and one grown to almost a thousand followers. Each runs on the same idea: post the real work, consistently.

Plastering & building

MPC Plastering & General Building

No Facebook or Instagram when they came to BuildSocial. Built from scratch with branded content and regular project updates.

5.9kprofile views
in the first 30 days

Electrical contractor

RBC Electrical Huddersfield

A new page with consistent posting, from second fix and underfloor heating to the apprentice learning on the job.

500+followers from
a fresh start

Beauty, Huddersfield

Beauty with Lucy

A more consistent feed, branded price lists and a proper place to show off her treatments. The one non-trade exception.

Refreshfull profile
makeover

How it works

One job, plenty of content.

Send over what you've got from site, or I'll come and capture it. Every job turns into several posts, each made for a different place your customers look.

That's a full week of posts from one job.

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mpcplasteringandbuildingltdHuddersfield, West Yorkshire

Pebble dashing before and after on a house extension

Before & after

18 likes

mpcplasteringandbuildingltdFinally got a decent day to get this pebble dashing job finished before winter really kicks in! Swipe through to see the transformation.

RBC Electrical HuddersfieldElectrician · Huddersfield

Spotlights fitted in a house renovation by RBC Electrical

Update · 30 Oct

Let there be light! Downstairs spotlights fitted and switched on at a six-bedroom renovation.

Call now

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Instagram insights showing 15,246 views and 186 new followers in 30 days

Insights, last 30 days

30 days. Real results.

Straight from a client's Instagram insights after a month of consistent content. More than half of the views came from people who weren't following yet. Those are new customers finding the work.

15,246views

+186new followers

799interactions

54.3%of views from non-followers

Every business is different, but most clients start to see more engagement within the first 30 to 60 days.

On the grid

Pages that look as good as the work.

Branded highlights, a tidy bio and a feed people can scroll to judge your work before they ever pick up the phone.

From scratch to 500+ followers

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RBC Electrical

A new page, posting consistently and growing an online presence.

A fresh look

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Beauty with Lucy

A more consistent feed, branded content and somewhere to showcase her treatments.

Almost 1,000 followers

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MPC Plastering

Real projects, progress and the work that goes into every job.

Services

You send it. I sort the rest.

Packages are built around your business. Start with one service or hand the lot over.

What's included

Monthly managementMost popular

Posts, captions, reels, stories and content planning, so your page stays active while you're on site.

Professional posts
Reels & videos
Captions & hashtags
Stories

Page setup & makeoversStart here

No social media yet? I'll build it from scratch. Already have pages? I'll take them over and bring them up to date.

Branded highlights
Bio & profile
Content strategy

Site visits£25 / hour

I'll come to your job and capture professional photos and video, so you never miss a project worth showing off.

Content days
Photo & video
Huddersfield + 6 miles

Google Business ProfileLocal search

Updates and photos that help customers find you when they're searching nearby, and build your reputation.

Regular updates
Photo uploads
Works with your socials

Instagram Facebook Google Business

Underfloor heating install posted for RBC Electrical

Protected stone wall on an MPC Plastering job

RBC Electrical · underfloor heating

Content days

Your work deserves to be seen.

Busy building, fitting, plastering, roofing or renovating? Book a site visit and I'll capture the job while you get on with it. You get a library of content ready to post.

£25per hour
flexible bookings

Never miss a project worth showing off
Build a library of professional content
Save time taking photos yourself
Give customers confidence in your work

Book a content dayBook a content day

Approximate. Further afield by arrangement.

Journalism graduate

About me

Hi, I'm Caitlan. I grew up around the building trade.

My dad has worked in the industry most of his life, and I've helped out on site with him over the years.

Like so many tradespeople, he had no real online presence for customers to see his work. So I set up his Google Business Profile, Facebook page and Instagram account to show it off. Watching it grow made me realise how much I enjoy putting businesses in front of new customers.

I studied journalism and writing and content have always come naturally. BuildSocial lets builders and tradespeople look as professional online as the work they produce on site, without having to think about what to post or when.

I'm a small business too, so every client gets a personal service, not treated like just another account.

Caitlan

Founder, BuildSocial by CM · @catmaragh

FAQ

Your questions, answered

Anything else, just send me a message. I'm always happy to chat.

No. I can start completely from scratch, or take over and improve the pages you already have.

It depends on your package. I'll set a consistent posting schedule that keeps your business active without posting just for the sake of it. Every post is planned in advance and has a purpose.

Instagram to showcase your work, Facebook to reach more local people and keep your community updated, and Google Business so customers find you when they're searching. All three are set up to work together.

No. With monthly management I take care of your posts, captions, reels, stories and content planning. You do the work, I'll take care of showing it off.

Not at all, that's the point. You concentrate on running your business and I take care of showing it online, from start to finish.

Every business is different, but consistency is key. Most clients start to see more engagement within the first 30 to 60 days. Social media is a long game that builds lasting results.

No problem. I just ask for 30 days' notice so I can wrap things up properly and hand everything over smoothly. If it's not the right fit, that's okay.

From the feed